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When searching for new products or services, 80 per
cent of internet users will use a search engine.
Search engine optimisation explained
Search engines are the first place on the Internet,
people will go to when looking for a new product or
service. If you found our site using a search engine,
you can only agree with this statement.
With Google representing over 40% of the UK
search engine market share - Yahoo and MSN following
at respectively around 20% and 15%, you really cannot
afford not to be listed and well ranked in these engines.
Well ranked because surveys show that if placed after
the third page (sites ranked 31st and lower) there is
less than 5% chance for your site to be found.
Search engine optimisation: how we do it
What search engine optimisation means for you is that
we will advise you on your website to help you l generate
better rankings when listed by search engines. We give
special attention to keywords, description, page title,
content and link structure (both internal and external
links) to help you achieve a search engine friendly
website.
Our search engine optimisation consultant will start
by instigating a report of your current Internet presence:
presence and ranking in search engine, presence in online
directories (general and specific), link partners etc.
We will then conduct a thorough research to find the
most used search terms by individuals or companies when
they look for a company providing services similar to
yours. We will also look at your strongest competitor
and evaluate their strategy.
Finally we will propose the different key areas on
your website that would need to be optimised and the
keywords to be targeted.
We will implement those changes, manually register
your site with targeted search engines and directories,
monitor the optimisation results for you and refine
it to maintain or improve your search engine rankings.
Please do not hesitate to contact
us to discuss this in more detail without
obligation.
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